Reflections on Digital Signage

The roll out of digital signage on campus is definitely something that’s happening quickly – we were certainly impressed by the number of campus units who were ready to on-board when we launched the service. As always, with rapid changes we need to take the time to reflect on the implications of that growth.

Here’s a link to a recent blog post that touches on the growth of digital signage: http://blogs.ubc.ca/trees/2011/08/10/not-really-about-a-tree/

A few points from the signage team:

  • Content is the absolute key to successful digital signage implementations – what content strikes a note with you and your community here at UBC?
  • How can rich visuals be used to help bring our “story” to life?
  • Just as an FYI: signage requests come from a unit level – there’s no specific mandate that pushes units to purchase signage.

Thoughts and comments are welcome in the comment box below or via email to info.digitalsignage@ubc.ca